The iGaming industry is changing, and many wonder if new developers will soon replace older game developers.
The online casino industry continues to grow and change with each passing day thanks to technological and other advancements.
One consistency remains the importance of software providers and the games they create.
In such a fast-paced industry the competition is strong, and developers must keep working to stay at the top.
Industry changes
As with every other industry, several big-league players lead the way for the majority.
With new innovations and technology available the big question is whether these top dogs will stay in a position of leadership.
As new and innovative software providers appear on the scene, capturing the industry attention, the older more established brands could disappear.
Compare the industry to social media, for example, Facebook used to be the leading platform for nearly all social needs, but eventually, Instagram took over.
The digital world works at a different speed and people are constantly looking for the next big thing. At the end of the day, it is not the 'golden oldies' we focus on but rather the fresh faces with bright and strange ideas.
Where it all started with a few set software developers and game providers there are now new developers popping up almost as frequently as new online casinos.
Does this diminish the status of big game providers?
The fact of the matter is that the iGaming industry is highly competitive and fast-paced. In this industry inspiration, innovation, and hunger for all things new is key to thriving.
Despite the constant launch of new game developing companies the big game providers continue to stand their ground.
The main reason for this is their steadfast approach, a growing list of partnerships, innovations, and in-game advancements.
You might consider some game providers such as EGT and Novomatic to be old and outdated, but with a simple reboot or a few changes, they can spring back into the top ranks.
The older game providers have years of experience, know what players want/need and how to change things up. As seen with Big Time Gaming, NetEnt and Microgaming age is just a number when you have a youthful approach, innovative employees, and a hunger for success.
Many of the older game providers can adapt and change along with the industry. Several of the older game developers/ providers are the leaders of many changes within the industry.
Of course, some of the older game developers will become less popular over time. Giants such as Microgaming will continue to stay relevant through innovation, next-generation thinking and partnerships. Apart from creating advanced games, the provider also affords a platform for new developers to showcase their talent. These partnerships allow for more game releases and keep the provider ranking as the most popular choices amongst players.
Game developers who struggle to keep up with the times or change up their ways risk becoming old and outdated.
In this industry, it’s extremely easy to go unnoticed especially with the high levels of expectation in terms of game quality, new features and more. For Novomatic and EGT popularity was no problem until 2017 when providers such as NetEnt and Play'n GO struck the market with new mega big game titles that instantly drew the masses.
For game developers, the main priority is nothing more than keeping customers happy. If players are happy and entertained, it’s a job well-done.
To attract new generation players and retain older players has become a challenging task. It requires innovation, the use of new technology, exciting features, and interactive gameplay mechanics. Gone are the days of spin and win slots with 3 reels and 1 payline.
Classic slots and games remain popular but even these get a reboot and are boosted with modern innovations.
In this industry, to survive, thrive and remain relevant, the focus is on keeping players happy, staying up to date with the latest innovations and technological changes and not being afraid to colour outside the lines in terms of new creations.